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Promo Items Increase Brand Recognition

Did you know? More than 8 out of 10 business people remembered the advertisers of the promotional products they’re received. Results from the 2008 Advertising Specialties Impressions Study by ASI. That’s what the Advertising Specialty Industry calls Instant Recall. Recognition is one of the many reasons why marketing with promotional items is proven to be effective in obtaining a decent market share.

Businesses that remember a brand are more likely to buy its goods and services; therefore business gifts are a profitable investment. In the next few weeks we will continue to discuss ASI’s Impressions Study results.

Meanwhile check out these new advertising products that create brand responsiveness.

Eco-Green Jute Tote
Earth Friendly reusable tote bag. Made from 100 % jute – a natural vegetable fiber.

Multi-Tip Screwdriver w/ Light
Multi-Tip Screwdriver w/ Light, includes 8 screwdriver tips, LED flashlight, and a convenient belt clip. Whether you are inside your home or on the job site these are the tools that were built to last! Batteries included.

Natural Soft-Crown Brushed Twill
Promotional Natural Soft-Crown Brushed Twill. Numerous color and imprint options make this cap ideal for a variety of promotional needs. 100% brushed cotton twill. Cloth strap with antique bronze closure and sewn eyelet for excess strap.