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You are viewing the archive for October, 2009

Making your Promotions Colorific!

Colorific Promotions Rainbow Slotted SunglassesPromotion products are used to bring about brand awareness and get your business the attention it deserves. It’s important to select marketing items that will help you achieve those goals. They should be unique and send a clear message.

Choose products that match your corporate colors so they become familiar to the user. These colors will then be associated with your business helping you to become easily identified by your customers. Once you get to the point where you have created color specific brand awareness you can start to play around with … Continue Reading

A Universal Gift – Travel Adapter with USB Port

 A Universal Gift – Travel Adapter with USB PortIf you’re looking for a special gift different from the more traditional holiday gifts, here is one that your clients will hold on to. Great for travel programs, frequent travelers, airline promotions, global marketing, students studying abroad, sales meetings, networking, trade shows and executive gifts. The Universal Travel Adapter with USB Port helps you travel more efficiently. With just a simple flip of the switch, this single, compact unit can alternate among four built-in international plugs, so you can power your electronic devices in more than … Continue Reading

Million Dollar Giveaway: Promo Note Pads

Trade Show Million Dollar Notepad GiveawaysTrade show vendors try several different tactics to lure visitors to their booth. The Chicago based women’s fashion wholesaler, Funky Junque, found it hard to compete with other vendors dishing out gourmet treats like real crab meat. These types of treats can get pretty pricey.

So, instead they used low-cost promotion product giveaways and found them to be very effective. They gave out promotional note pads at the Children’s Club trade show at the Javits Center in New York. They chose notepads because they knew that their retailers use them … Continue Reading

SyFy’s (SciFi) Rebranding with Promotional Products


Formally spelled “SciFi” network now “SyFy” has re-branded with a new logo and an expanded marketing concept. They also changed their identity for copyright purposes.

The marketing team at SyFy searched for customized items that would expand the imagination of viewers, executives, and advertisers. The idea was to give advertising gifts that would promote thoughts about opportunity, creative thinking, future growth and to portray their new tagline: “Imagine Greater”. A collection of technological gifts were made with an illuminated or screen printed SyFy logo which include web cams, futuristic ice cream … Continue Reading

The Importance of Appreciation Marketing – Holiday Gift Giving

The holiday season is a great time to show your appreciation. Now is not the time to cut back on corporate gifts. If anything, it is one of the most important times to take advantage of appreciation marketing. Increase your market share by giving when others are not. Many businesses are making the huge mistake of cutting back on holiday gifts this year. Standout when no one else is.

Even if you have to give lower cost items, you want to create customer loyalty moving into 2010.

The recession isn’t over. Say thank … Continue Reading

Breast Cancer Awareness: Anti-Stress Balls

Breast Cancer Awareness Self-Exam Anti-Stress Ball Educational Marketing“You don’t see Breast Cancer. You feel it.” Advertising agency McCann Erickson Portugal created a simple and lost cost way to increase awareness. Battling the most common cancer in the country, they needed a way to educate individuals.

A hard solid mass inside of the stress ball mimics a cancer growth. The brochure included with the promotional stress ball illustrates how to conduct a self-exam. As a result there was an increase in mammography scheduling and consultations.

Anti-stress balls come in a variety of shapes and … Continue Reading

UPS Direct to Door Pak: Branding Concepts

UPS Direct To Door Pak New Branding ConceptUPS has recently launched a promotional sampling program in a few select cities: Chicago, Dallas, Miami, and Washington. The promotion is being tested in select zip codes.

A custom designed UPS Direct to Door Pak will be sent in addition to normal deliveries. It’s like getting an unexpected gift with your delivery, a great way to reach an already active customer.

Focus group results showed that people are too overwhelmed by direct mail to notice them. This method of direct delivery created a more personal experience. Receivers were more excited and … Continue Reading

Oooh What a Sweet Gift! Holiday Promotions

Round Candy Jar - A Sweet Holiday GiftThe holidays are oh so near.
Our office get’s so excited around this time of year.
We can’t wait to see what kind of surprise will be here,
When the delivery truck comes by this year.
To find your Holiday Gifts, please click here.

There is joy in giving but even more in receiving. Send something sweet for Halloween, Thanksgiving or the Winter Holidays. The round candy jar is a sweet gift. Your clients will enjoy the candies while your imprinted logo increases your brand’s … Continue Reading

Going Green This Halloween!

Earth Friendly Halloween Promotional GiftsJazz up a normal Friday afternoon with a thrilling Halloween affair. It’s a great way to boost employee moral. Invite your clients and give them something to be excited about. Use as it as another opportunity to feed them your elevator pitch.

While you are at it increase Earth Awareness and make it an Eco-Green event! Here are some Earth Friendly Halloween promotions.

Create an enchanting mood with eco-friendly Votive Soy Candles. Imprint your company name on the votive and send them home with your guest.

What’s a Halloween party with out … Continue Reading

Support Breast Cancer Awareness

Breast Cancer Awareness 16oz PolyCarb Ribbon Sports BottleToday is the start of Breast Cancer Awareness month. Celebrate survivors and remember those who have past. Increase awareness and encourage early detection to save lives. Show support by wearing pink, thinking pink and buying pink. Donate to breast cancer research and treatment organizations. Share stories, give advice and join events.

Join the fight against the most common cancer in women today with Promotional Breast Cancer Awareness Items.

The 16 oz Ribbon PolyCarb Bottle with handy carabiner clip is a great giveaway that supports the cause. A portion … Continue Reading