Promotional Products Blog Site: Specialties Blog Spot

Watch this awesome video on the evolution of the Gatorade brand. The evolution of the G Series is a fast paced up beat short film that focuses on one 16-month period at a time.

It’s great inspiration on how to create and develop your brand. Your company identity begins with a great logo. A logo should be simple and recognizable. Logos should clearly convey a message about your brand. Your identity should represent your type of business and should be attractive to your target market.

Please visit the Garrett Specialties Resources page for advice and important information about … Continue Reading

Create a situation where customers can instantly win! Choose a giveaway from Garrett Specialties!

Bring your company to the forefront with the power of promotional giveaways. It is so important to keep ahead and it is a challenge to create a buzz that reaches out across demographics through several platforms such as social media, the web and mobile devices. Promotional products create are a way to … Continue Reading

Umbrella branding is a term used to describe a branding concept whose goal is to send out one clear message that relates to a group of products or services. Consider it a parent brand to multiple brands.

Your business may provide a broad range of services or products. This can be a challenge when it comes to managing and marketing your brand. However, the benefit of umbrella branding is that you can use a single promotion to promote all aspects of your company. Once people are familiar with your brand, the easier it … Continue Reading

One of the best ways to obtain new business is by asking for referrals. When you provide a great service or product your customers will be happy to refer you. But sometimes you made need to give them a little reminder.

Try using incentives that will help keep your company’s name on the top of their minds. Leave them something to remember you by. Or give them something that they might pass on to friends and colleges. For example, give out promotional pens by the handful. That way they will have enough to share. You can … Continue Reading

This braille cube puzzle adds another dimension to the classic promotional Rubik’s Cube puzzle. Not just for the blind. Like the Mood Dude™ Rubik’s Cube this classic toy is now more interesting and pleases everyone’s needs. The stark white squares and Braille embossed colors: green, blue, red, yellow, white and pink make you see and touch the Rubik’s cube like you never have before.

I’d like to use this product as an example of how to meet your customer’s needs. Give them complete satisfaction through awareness. Pay attention to what … Continue Reading

Update your employee recognition and rewards programs regularly to keep employees engaged and excited about work. Use Appreciation Gifts to say thanks! A struggling economy has drastically changed business within the past two years. As a result many employees may feel under appreciated. Before you loose your top performers check out these key pointers courtesy of Successful Promotions magazine to fine-tune your recognition program.

Ask yourself these questions:

Are we rewarding the right behaviors? If your current mission is to fill the company pipeline with new prospects - but employees are being … Continue Reading