Promotional Products Blog Site: Specialties Blog Spot

Looking for something unique? Something inexpensive yet impressionable? I’ve compiled a collection of some of my favorite promotion products for those who are following a budget. Or if you’re like me, you simply love a deal.

Color Band Executive Portfolio. An item that is great for any industry, especially engineers, accountants, sales, and education. A classic business folder with matching pen and calculator that’s definitely worth holding on to.

The Herb Garden is a wonderful clean and eco-friendly gift that can be enjoyed on a desktop or windowsill. … Continue Reading

My Dad would love this classic stylish toothpick case. It’s a really nice inexpensive holiday gift. I can just see him slipping it right into his shirt pocket after indulging into a great meal. This item would make the prefect holiday promotion for dentistry and oral care services, for restaurants and food industries, for hotels, bars, travel agencies, airlines and more.

The Stainless Steel Metal Toothpick Case has a sleek design. It’s an elegant stainless steel toothpick holder with a smooth polished exterior that fits perfectly into your pocket or … Continue Reading

I know Halloween has already passed but I couldn’t give up the opportunity to talk about this ad campaign. What an awesome promotion using custom coasters.

The goal was to generate traffic to local bars on Halloween night. They needed something inexpensive and unique. For every Guinness bought a ghostly shadow shaped coaster was given. Each coaster transformed the shadow of a glass of Guinness into a scary and fun goblin. People really enjoyed the idea and wanted to take the coasters home. Guinness sales boomed that night.

Source: Ads … Continue Reading

Promotion products are used to bring about brand awareness and get your business the attention it deserves. It’s important to select marketing items that will help you achieve those goals. They should be unique and send a clear message.

Choose products that match your corporate colors so they become familiar to the user. These colors will then be associated with your business helping you to become easily identified by your customers. Once you get to the point where you have created color specific brand awareness you can start to play around with … Continue Reading

If you’re looking for a special gift different from the more traditional holiday gifts, here is one that your clients will hold on to. Great for travel programs, frequent travelers, airline promotions, global marketing, students studying abroad, sales meetings, networking, trade shows and executive gifts. The Universal Travel Adapter with USB Port helps you travel more efficiently. With just a simple flip of the switch, this single, compact unit can alternate among four built-in international plugs, so you can power your electronic devices in more than … Continue Reading

Trade show vendors try several different tactics to lure visitors to their booth. The Chicago based women’s fashion wholesaler, Funky Junque, found it hard to compete with other vendors dishing out gourmet treats like real crab meat. These types of treats can get pretty pricey.

So, instead they used low-cost promotion product giveaways and found them to be very effective. They gave out promotional note pads at the Children’s Club trade show at the Javits Center in New York. They chose notepads because they knew that their retailers use them … Continue Reading

Formally spelled “SciFi” network now “SyFy” has re-branded with a new logo and an expanded marketing concept. They also changed their identity for copyright purposes.

The marketing team at SyFy searched for customized items that would expand the imagination of viewers, executives, and advertisers. The idea was to give advertising gifts that would promote thoughts about opportunity, creative thinking, future growth and to portray their new tagline: “Imagine Greater”. A collection of technological gifts were made with an illuminated or screen printed SyFy logo which include web cams, futuristic ice cream … Continue Reading

The holiday season is a great time to show your appreciation. Now is not the time to cut back on corporate gifts. If anything, it is one of the most important times to take advantage of appreciation marketing. Increase your market share by giving when others are not. Many businesses are making the huge mistake of cutting back on holiday gifts this year. Standout when no one else is.

Even if you have to give lower cost items, you want to create customer loyalty moving into 2010.

The recession isn’t over. Say thank … Continue Reading

“You don’t see Breast Cancer. You feel it.” Advertising agency McCann Erickson Portugal created a simple and lost cost way to increase awareness. Battling the most common cancer in the country, they needed a way to educate individuals.

A hard solid mass inside of the stress ball mimics a cancer growth. The brochure included with the promotional stress ball illustrates how to conduct a self-exam. As a result there was an increase in mammography scheduling and consultations.

Anti-stress balls come in a variety of shapes and … Continue Reading

UPS has recently launched a promotional sampling program in a few select cities: Chicago, Dallas, Miami, and Washington. The promotion is being tested in select zip codes.

A custom designed UPS Direct to Door Pak will be sent in addition to normal deliveries. It’s like getting an unexpected gift with your delivery, a great way to reach an already active customer.

Focus group results showed that people are too overwhelmed by direct mail to notice them. This method of direct delivery created a more personal experience. Receivers were more excited and … Continue Reading