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Pantone Color of the Year

Pantone created the Pantone Matching System (PMS). PMS colors are very important to the promotional product community. PMS is a matching system used throughout the entire industry to accurately match colors. For example, your logo may have a specific PMS color. That PMS color has a number, when you place your order to have your logo imprinted on a promo product we will use that PMS number to match your logo color as close as humanly possible.

Every year Pantone selects a color of the year. This year the color is Emerald. We think it is a beautiful choice. Emerald hues range from yellow-green to blue-green. The color emerald exudes feelings of freshness, health and renewal. It is a calming yet a happy and vibrant color.

What does the Pantone color of the year mean to you? When you follow these types of trends while selecting promotional products you are selecting products that will be appealing, new and fresh to your audience. They will be more attractive to your customers because it will be what they are seeing in retail, in fashion, on TV and in publications.

The Pantone color of the year really does set the tone for upcoming trends.